Help shape
what comes next.
Founding Research Partners are a committed cohort of specialty coffee brands and businesses investing in a deeper understanding of consumers. Partners engage directly with our research team and industry peers, help inform the research roadmap, receive early and ongoing access to F&B consumer intelligence, and benefit from preferred rates on custom research and activation engagements.
More than access to research. A role in what comes next.
Individual F&B reports provide a point-in-time view of consumers and the market. Research Partners stay connected to the intelligence throughout the year—with earlier access, direct engagement with our research team and industry peers, and a voice in the questions we explore next.
A Year of Consumer Intelligence, Access, and Engagement.

- Four quarterly Consumer Intelligence Reports
- One-month early access to each report
- Executive summary presentation decks
- Downloadable charts and graphics
- Short video briefings on key findings and implications
- Ongoing access to the Consumer Intelligence Library
- Annual Consumer Outlook Briefing
- Recommend future research topics
- Vote on selected syndicated research priorities
- Provide feedback on selected research concepts and instruments
- Participate in periodic research roadmap conversations
- Quarterly Consumer Intelligence Briefings
- Quarterly Research Office Hours
- Partner-only roundtables
- Exclusive webinars and guest briefings
- Curated consumer interviews and verbatims, when available
- Preferred pricing on custom Research, Strategy, and Activation engagements
- Priority scheduling for custom engagements
- Invitation to the annual Founding Research Partners Summit
One year. Four studies. An ongoing seat at the table.

By joining at the beginning, Founding Research Partners will help build something specialty coffee has long lacked: a sustained, shared understanding of the consumers who will drive its demand—and shape its future.
